Introducing the FreeFlow Chair: The Solution to Help People Sit Better for Longer

By Iona Houston on in Design, News

Sitting for extended periods is a reality in most modern workplaces, but not at the cost of comfort or health. The Freeflow chair is Senator’s latest innovation, a response to the growing need for ergonomic seating that adapts to real people in real work environments.

Why Freeflow?

Senator set out to answer a fundamental question: how can people sit better for longer? Through conversations with ergonomists and occupational physicians, they recognised that the human body isn’t built for prolonged sitting, and that poor posture or extended periods of sitting are major contributors to back pain.

This insight inspired Senator to develop a chair that supports continuous, intuitive movement, helping users stay active whilst seated. The result is the Freeflow chair, a thoughtfully engineered solution that helps to reduce strain, improve posture, and enhance comfort whilst minimising the need for manual adjustments.

Freeflow Chair

Inspiration Behind the Design

The distinctive design of the Freeflow chair is inspired by the counter-rotating movement of a fish. A fluid, balanced motion that allows for continuous adaptation. Senator translated this design through the flexible design and movement system, and Auto-Adaptec® technology, which allows the chair to react to each users posture and body movements organically.

The Auto-Adaptec® technology adjusts automatically in real time to support the users posture, eliminating knobs, levers or complicated settings. Whether someone is leaning forward to focus or reclining to think, the chair moves with them. This technology ensures the user receives the right support at every angle.

The nature inspiration is further shown through FinTec® technology. This is a series of innovative, flexible polycarbonates that are built into the back of the chair. It allows the chair to flex both horizontally and vertically, meaning the chair responds to all users’ posture naturally.

Built for Modern Workplaces

The Freeflow offers more than just comfort; it is a practical, scalable solution for the workplace. As the chair adapts naturally, it eliminates the need for individual adjustments or training, reducing the time involved in a chair setup. It’s ideal for hot-desking environments, collaborative spaces, and agile offices where flexibility and simplicity are essential. It is available in a range of colours and finishes, so it can blend into your office.

Freeflow chair's set up in an office

If you would like to know more about the Freeflow chair or if you have a current project and would like to arrange for a sample chair, please call 0330 332 0880 or email projects@loveyourworkspace.co.uk

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